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GOOGL vs META

Alphabet Inc. and Meta Platforms, Inc., side by side.

A close call — Meta Platforms edges ahead, three core metrics to two.

Meta Platforms is growing far faster (revenue 33.1% vs 21.8%) and trades somewhat cheaper on earnings (P/E 23.1x vs 27.6x). Analysts lean the same way — Meta Platforms holds a Strong Buy rating and sits roughly 30% below its average price target, while Alphabet trades near its own. Alphabet's case rests on a wider profit margin (37.9% vs 32.8%), a lighter balance sheet (debt-to-equity 0.20x vs 0.36x), and a higher return on equity (38.9%).

Alphabet leads on

ProfitabilityBalance sheetReturn on equity

Meta Platforms leads on

ValuationGrowthAnalyst upside
Alphabet Inc.
GOOGL Internet Content & Information

Alphabet Inc.

Data as of July 2, 2026
View full GOOGL profile →
Meta Platforms, Inc.
META Internet Content & Information

Meta Platforms, Inc.

Data as of May 29, 2026
View full META profile →

Figures reflect each company's latest snapshot — no metric is a verdict on its own. New to these numbers? Learn how to read them →

Company Size

How large is this company relative to the overall market?

Metric GOOGL META

Company Size

$4.41T · Mega-cap

$1.61T · Mega-cap

Valuation

Is this stock priced cheaply or expensively relative to its earnings and revenue?

Metric GOOGL META

P/E Ratio

27.6x

23.1x

Forward P/E

24.8x

17.6x

Price-to-Sales

10.4x

7.5x

Profitability

How efficiently does the company turn revenue into profit?

Metric GOOGL META

Profit Margin

37.9%

32.8%

Gross Margin

60.4%

81.9%

Return on Equity

38.9%

32.9%

Growth

Is the business expanding — or contracting?

Metric GOOGL META

Revenue Growth

21.8%

33.1%

Earnings Growth

82.0%

62.4%

Financial Health

Can the company handle its debts and short-term obligations?

Metric GOOGL META

Debt-to-Equity

0.20x

0.36x

Current Ratio

1.92x

2.35x

Dividends

Does the company pay shareholders regular cash income?

Metric GOOGL META

Dividend Yield

0.2%

0.3%

Risk & Volatility

How much does this stock move relative to the overall market?

Metric GOOGL META

Volatility (Beta)

1.24x

1.24x

Analyst View

What do professional Wall Street analysts say about this stock?

Metric GOOGL META

Analyst Consensus

Strong Buy (53 analysts)

Strong Buy (59 analysts)

Analyst Target Price

$432.65

+19.8% vs price

$826.75

+30.1% vs price

This comparison is a factual summary of reported metrics, not a recommendation to buy, sell, or hold either stock. One company leading on a metric doesn't make it the better investment for you.

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